Information is the lifeblood of design. Without information, design is useless. Web users do not spend as much time focusing on fonts and colors as designers would like to believe. They want information. Fellow designers, I am with you; I … Continued
To create an effective brand for a company, there is a long process that includes extensive research and design. The brand should truly express the purpose of your service or product and how it influences the consumer. Assuming you already … Continued
The possibilities are endless for finding ways to show off your company through involvement in the community. But the weekends come and go quicker than anyone expects and your awesome ACL marketing campaign is over before you know it. How … Continued
At any sort of agency, whether its advertising, digital media, or design and development, originality is the ultimate goal. The pressure to produce authentic, creative work can weigh heavy on the shoulders of creators. Everyone experiences a creative mental block … Continued
That famous saying “you reap what you sow” is a common quote followed by a mass amount of working professionals. Reaping what you sow is just another iteration of you get what you put into it, working hard produces favorable … Continued
There are many discussions about the psychology of color and how it affects consumer behavior. A website is essentially a virtual storefront showcasing your products or services. Therefore, it is very important to use the right color for your website … Continued
With the surge of mobile devices and the increase in their processing capability and screen resolution, they became a formidable outlet to display content to a ravenous crowd that would much rather be on their phone/tablet than on a desk … Continued
A logo is the best way for clients instantly recognize your brand. Regardless of your industry, having a precise, simple logo is necessary for having instant recognizability among your clients. Putting too much thought, or not enough, into the design … Continued
What is Responsive Design? Web pages that have responsive design elements can be re-sized (sometimes to fit on a tablet or phone) and will rearrange the integral parts of the webpage so they’ll still fit neatly on the screen. You … Continued
Social media has proven to be valuable in promoting website traffic for organizations, most commonly through the use of Facebook, Twitter and Google Plus. This is partially because social media helps bridge the communication gap between organizations and the targeted … Continued
In a blog post and an email to users, Pinterest has finally announced their foray into advertisements after existing ad-free for three years. CEO Ben Silbermann announced the advertisements will come in the form of “promoted pins”, a la Twitter’s … Continued
YouTube has announced that in its newest update coming in November users will be able to view videos without an internet connection on their mobile devices. Users will have the option to download videos onto their phones, tablets, or other … Continued
As the owner of a website, you may think that any page view is a good thing, but if your hits start to bounce, it could mean trouble for you and your SEO. What does it mean when your views … Continued
When it comes to finding good legal help these days, nobody picks up the Yellow Pages anymore to find a legal firm. The Internet has completely changed the way effectively marketing any type of business is done. Especially for attorneys, … Continued
Search engine giant Google is considered to be the primary thought leader and trendsetter in the world of internet search. In fact, it would be safe to say that Google has made (and is making) SEO what it is today. … Continued
At an event in Cupertino, Calif. yesterday, Apple unveiled its latest additions to the iPhone family. The event primarily focused on the new, affordable iPhone 5C and the premium-quality iPhone 5S. Here is a quick rundown of the two phones: … Continued
With the amount of individuals with smartphones in the world growing steadily, businesses need to concern themselves with a mobile-accessible website. In fact, businesses that have not yet developed a mobile-friendly website will find themselves part of the laggard minority. … Continued
Microsoft has always focused more on software than hardware, which has sent them lagging behind mobile giants like Samsung and Apple. Now, the game is about to change. Microsoft has announced that they are going to purchase the device and … Continued
